Diary Study

Participants carry and use your product over time, and with the help of a diary, they record their experiences with that product in their own words

Business value : If you want to understand how your customers use a product over time, a diary study is one of the best ways to uncover a wealth of insight into how your customers use your product

Contextual Inquiry

We shadow people and observe what they do as they go about their day—not what they say they do

Business value : Observing user behavior at their natural environment, such as their workplace, often helps to create a website that directly supports their day-to-day activities

Service Design

Plan and organize your layout, staff and communication to give your customers the best experiential and interactional memory

Business value : Create an unforgettable experience to create new fans and engage return customers

Featured Project - MOM Field Inspection App

A tablet app to be used by MOM (Ministry of Manpower) field inspectors to carry out safety and health inspection on-site. The app facilitates access to information about the companies and sites. It allows officers to submit completed inspection remotely.

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Some of Our Projects

Some of Our Clients


Ministry of Manpower, Singapore

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Marina Bay Sands

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IT hardware

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International Design Consultancy

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Ministry of Law, Singapore

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